Privacy Policy

Last Updated: July 3, 2026

LYRZIX (“LYRZIX,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when you visit or use www.lyrzix.com (the “Site”).

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you browse the Site, place an order, create an account, subscribe to updates, submit an inquiry, request wholesale or OEM/ODM information, contact us, or otherwise interact with LYRZIX products and services.

By accessing or using the Site, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We may collect personal information directly from you, automatically through your use of the Site, and from service providers that support our business operations.

Information You Provide to Us

We may collect information that you provide when you place an order, contact us, submit a form, create an account, subscribe to communications, or request business information. This may include:

• Name
• Email address
• Phone number
• Shipping address
• Billing address
• Country or region
• Account login details and preferences
• Order and transaction details
• Products viewed, added to cart, purchased, returned, exchanged, or cancelled
• Messages, questions, feedback, and customer service requests
• Wholesale, distributor, OEM, ODM, partnership, or sourcing inquiry details
• Company name, business contact details, market, sales channel, requested products, estimated order quantity, and project requirements
• Marketing and communication preferences
• Any other information you voluntarily provide to us

Payment Information

When you make a purchase, payment information may be collected and processed by secure third-party payment providers. LYRZIX does not normally store complete payment card numbers or full payment credentials on its own systems.

Information Collected Automatically

When you visit or interact with the Site, certain information may be collected automatically through cookies, browser technologies, log files, pixels, tags, or similar technologies. This information may include:

• IP address
• Device type
• Browser type
• Operating system
• Language preferences
• Approximate geographic location based on IP address
• Pages visited
• Products viewed
• Referring websites or search sources
• Time and date of visits
• Website interactions
• Cookie identifiers and other online identifiers

This information helps us operate the Site, maintain security, improve performance, understand customer behavior, prevent fraud, and improve the shopping experience.

Information From Third Parties

We may receive personal information from service providers, business partners, payment providers, shipping providers, marketing providers, customer support tools, analytics providers, social media platforms, or other third parties that help us operate our business.

2. How We Use Your Information

We may use personal information for the following purposes:

• To operate, maintain, and improve the Site
• To process orders, payments, shipping, returns, refunds, exchanges, and cancellations
• To communicate with you about your order, account, inquiry, or customer service request
• To provide product information, catalogues, quotations, samples, or requested business materials
• To respond to wholesale, distributor, OEM, ODM, partnership, and general business inquiries
• To send service-related communications, including order confirmations, shipping updates, account notifications, and customer support responses
• To send promotional emails, product updates, offers, launches, or other marketing communications where permitted by law
• To personalize product recommendations, website content, and customer experience
• To analyze Site traffic, customer behavior, and business performance
• To maintain Site security, detect fraud, investigate suspicious activity, and protect our customers and business
• To comply with legal obligations and enforce our policies, terms, and agreements
• To maintain internal business, financial, and transaction records

3. Cookies and Similar Technologies

The Site may use cookies and similar technologies to ensure that the Site functions properly and to support a smoother customer experience.

Cookies and similar technologies may be used to:

• Remember shopping cart contents and preferences
• Enable checkout, account, login, and security functions
• Measure Site traffic and performance
• Understand how visitors interact with the Site
• Improve products, content, and customer experience
• Help prevent fraud and unauthorized activity
• Support marketing, advertising, or campaign measurement where applicable

You may manage cookies through your browser settings. Most browsers allow you to block, delete, or limit cookies. Please note that disabling certain cookies may affect Site functionality, including checkout, account access, product preferences, or shopping cart functions.

Where required by applicable law, non-essential cookies will only be used after the appropriate consent has been obtained.

4. How We Share Personal Information

We may share personal information with third parties that help us operate, maintain, secure, and improve our business. These parties may include:

• E-commerce and website service providers
• Payment processors
• Shipping, logistics, and fulfillment providers
• Customer service and communication providers
• Email, marketing, and advertising service providers
• Analytics and performance measurement providers
• Cloud storage, technology, and security service providers
• Professional advisers, including legal, accounting, financial, and insurance advisers
• Government authorities, regulators, law enforcement, or other parties where required by law
• Potential buyers, investors, successors, or business partners in connection with a merger, acquisition, financing, restructuring, or sale of business assets

We may also disclose personal information when necessary to:

• Comply with applicable laws, regulations, legal proceedings, or government requests
• Protect the safety, rights, property, or security of LYRZIX, our customers, or others
• Investigate fraud, security incidents, or violations of our policies
• Enforce our Terms of Service or other agreements

We do not sell personal information in exchange for money.

However, depending on the technologies used on the Site and the privacy laws that apply to you, certain data sharing related to analytics, advertising, or marketing may be considered “sharing” or “targeted advertising.” Where applicable, you may exercise your privacy choices by adjusting available cookie settings, browser controls, or contacting us directly.

5. Marketing Communications

You may receive marketing communications from LYRZIX when you subscribe to our newsletter, submit an inquiry, create an account, make a purchase, or otherwise provide consent where required.

Marketing communications may include:

• Product launches
• Promotions and special offers
• New fragrance collections
• Product recommendations
• Business, wholesale, or OEM/ODM updates
• Brand news and marketing content

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link included in the email.

Even after you unsubscribe from marketing communications, we may continue to send non-promotional messages relating to your order, account, customer service request, security notice, legal notice, or business relationship.

6. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

• Process and deliver orders
• Provide customer support
• Manage customer accounts
• Respond to inquiries
• Maintain transaction and financial records
• Meet tax, legal, regulatory, and accounting obligations
• Resolve disputes
• Prevent fraud and maintain Site security
• Enforce our agreements and policies

The retention period may vary depending on the type of information, the reason it was collected, and applicable legal requirements.

7. International Data Transfers

LYRZIX operates internationally and may use service providers located in countries other than the country where you live.

As a result, your personal information may be transferred to, stored in, or processed in countries that may have different privacy or data protection laws from those in your country of residence.

Where required by applicable law, we take reasonable steps to protect personal information transferred internationally through appropriate safeguards, contractual protections, or other legally recognized transfer mechanisms.

8. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

However, no online service, transmission method, or storage system can be guaranteed to be completely secure. You are responsible for keeping your account credentials confidential and for notifying us promptly if you believe your account or personal information has been compromised.

Please do not send sensitive payment information or confidential personal information through unsecured communication channels.

9. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

• Request access to personal information we hold about you
• Request correction of inaccurate or incomplete personal information
• Request deletion of personal information, subject to legal exceptions
• Request a copy of certain personal information in a portable format
• Object to certain processing of your personal information
• Request restriction of certain processing activities
• Withdraw consent where processing is based on consent
• Opt out of marketing communications
• Opt out of certain targeted advertising or data-sharing activities where applicable
• Submit a complaint to a relevant data protection authority

To exercise any applicable privacy rights, please contact us using the contact information below.

We may need to verify your identity before processing a privacy request. We may also request information necessary to confirm your identity, protect your account, and prevent fraudulent requests.

We will not discriminate against you for exercising applicable privacy rights.

10. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act.

Depending on your interaction with the Site, we may collect categories of personal information such as:

• Identifiers, including name, email address, phone number, IP address, and online identifiers
• Commercial information, including order history, products viewed, purchased, returned, or exchanged
• Internet and network activity information, including browsing behavior, Site interactions, and device information
• Approximate location information derived from IP address
• Professional or business information submitted through wholesale, OEM, ODM, distributor, or partnership inquiries
• Inferences drawn from browsing activity, preferences, purchase history, or product interests

You may request access, correction, deletion, or information about the handling of your personal information by contacting us.

11. EEA, UK, and Switzerland Privacy Rights

If you are located in the European Economic Area, the United Kingdom, or Switzerland, we may process your personal information based on one or more of the following legal grounds:

• Performance of a contract, including processing orders and delivering products
• Compliance with legal obligations
• Legitimate interests, including operating and improving the Site, preventing fraud, protecting security, and managing business operations
• Consent, where required, including certain marketing and cookie-related activities

You may have the right to object to certain processing activities, request restriction of processing, withdraw consent, request access or deletion, and lodge a complaint with your local data protection authority.

12. Children’s Privacy

The Site is not intended for children under the age of 13 or the minimum age required under applicable law.

We do not knowingly collect personal information from children. If you believe that a child has provided personal information to us without appropriate consent, please contact us and we will take reasonable steps to delete that information where required by law.

13. Third-Party Websites and Services

The Site may contain links to third-party websites, social media platforms, payment providers, shipping providers, or other external services.

LYRZIX is not responsible for the privacy practices, content, security, or policies of third-party websites or services. We encourage you to review the privacy policy of any third party before providing personal information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, services, technology, legal obligations, or privacy requirements.

When we make changes, we will update the “Last Updated” date at the top of this page.

Any updated version of this Privacy Policy will become effective when posted on the Site, unless otherwise required by applicable law.

15. Contact Us

For questions about this Privacy Policy, personal information, privacy rights, orders, wholesale inquiries, OEM/ODM projects, or other requests, please contact us: